Digital Marketing
We have been working in the field of digital marketing for over three years, ensuring satisfied clients and providing great returns. We work in all aspects of digital marketing, ensuring that we bring in visitors interested in the product or service that you are providing. We provide all services that make your business or profession thrive with increased traffic and online popularity, thus making your sales grow exponentially.
WHAT IS DIGITAL MARKETING?
It is the act of spreading awareness about your company by means of the World Wide Web. With digital marketing, you are able to establish your presence on various media platforms such as Facebook, Instagram, Twitter, Linkedin, YouTube, Twitter, Tik-Tok, Pinterest and the like, and also get your website to attain top ranking in search results. In a competitive market, it allows you to enhance the overall image of your brand, product or service and company profile.
All Under One Roof
OUR COMPREHENSIVE DIGITAL MARKETING SERVICES INCLUDE
SEO (Search Engine Optimization)
- Number of keyphrases optimized (Keyphrases with less than 1M results)
- Website analysis & reporting
- Keyphrase research & selection
- Predictive keyword analysis
- Meta tags (Title & description)
- Optimization of robots.txt & GoogleBot crawls
- Creation & registrations of sitemap.xml
- Google My Business optimization (if needed)
- Mobile site optimization (if applicable)
- Google Analytics setup with conversion tracking
- Google Analytics traffic analysis
- Custom Dashboards/Data Views
- Analysis reporting
- Local search optimization
- Setup of website sitemap
- Image optimization
- Link redirect audit
- Custom 404 error page setup and optimization
- Schema HTML tags
- Canonicalization analysis & domain unification
- Quarterly web page freshness updates
- Initial link analysis and disavow
- Dedicated Account Representative
- Online project management Roadmap
- Ongoing monthly ROI, traffic, & goal reporting
- Google data highlights
- Ongoing quarterly competitor opportunity reports
- Internal linking restructuring & optimization
- Linkable content promotion
- Header Tags Optimized (Ex. H1s)
- Duplicate content analysis
- Keyword rank checker access with weekly updates (if requested)
- Website usability analysis
- Universal SEO (Video, Maps, Images, News)
- Continual building of relationships with online bloggers and webmasters
- Link reclamation
- Creation of text navigation (if possible)
- Video and image XML sitemaps
- Searcher experience analysis (long-clicks, pogo-sticking, bounce rate, etc.)
- Link baiting and content development
- Monitor competitors’ search rankings on a monthly basis
- Monitor competitors’ website changes on a monthly basis
- Monitor competitors’ content and link additions on a monthly basis
Social Media Marketing
- All Social Networks
- Social Media Posts
- Custom Images Included with Posts
- Boosted Posts
- Social Media Marketing Strategy
- Social Media Competitive Analysis
- Social Media Brand Reputation Analysis
- Social Media Audit + Recommendations
- Dedicated Social Media Account Manager
- Daily Monitoring of Included Social Assets
- Monitoring of Boosted Post Comments
- 48 Business Hour or Less Customer Response Time
- Up to 1 personal social media consultations per month
- Standard Monthly Reporting and Analysis
- Network Setup & Optimization
- Cover Photo & Profile Photo Design/Optimization
- Organic Promotion through Group Posting
Amazon Marketing
With extremely competitive search results on Amazon and the continued dominance of Amazon listings in regular search results, it’s becoming essential for companies to invest in the expertise of an Amazon SEO company. Amazon SEO services that help your business not only maintain your sales numbers but grow them, which means you’re moving more inventory on a regular basis.
Learn more about how we can move your products off the shelves by viewing our Amazon SEO and Amazon SEO copywriting packages.
- Dedicated Amazon Marketing Specialist
- Initial Product Analysis
- Comprehensive Product Analysis Report
- Competitive Product Price Analysis
- Product User Engagement Analysis
- Keyword Research for Individual Products (50 keywords per product)
- Product Listings Keyword Mapping and Optimization
- Search Term Keyword Additions
- Product Title Optimization
- Product Imagery List (list of products that do not meet Amazon recommended image number or have image errors)
- Product key features optimization
- Product Category Optimization
- Product Review Evaluation
- Initial Product Optimization 20 products/35 products/100 products/Custom
- Initial Product Copywriting 10 pages/15 pages/30 pages/Custom
- Video Additions (Provided by client)
- Image Additions (provided by client)
- Initial Photo Editing
- Initial campaign development & strategy
- Initial inventory and backend review
- New Products Consulting & Integration into Amazon Account (if new products are part of above 20 targeted products)
- Existing Product Optimization Suggestions and Implementations (if part of above 20 targeted products)
- Amazon Case Management (if case arises from above 20 targeted products)
- In-Stock Rate Monitoring
- Perfect Order Percentage Monitoring
- Order Defect Rate Monitoring
- Amazon Inventory Planning Monitoring
- Global Marketplace Suggestions
- Ongoing Product Optimization
- Quarterly Product Analysis
- Quarterly Earned Media Content Assets – Content, Product, Review
- Updates, and more 1/3/4/Custom
- Quarterly Competitor Analysis
- Monthly Pricing Monitoring
- Monthly Sales Monitoring
- Monthly Amazon Reporting (2 hours included)
- Monthly Amazon Consulting Call
PPC Services
- Keywords in campaign Up to 10/20/30
- Google PPC Network
- Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)
- Google Display Network
- Google In-Store Visit Reporting
- Google customer match & audience match
- Gmail Competitor Ads
- Competitor intelligence
- Initial campaign development & strategy
- Advanced keyword research and selection
- Industry analysis
- Ad campaign copywriting
- Ad copy performance testing
- Ongoing keyword development and tweaking
- Dynamic keyword insertion into ads
- Google analytics integration & goal tracking
- Results analysis/reporting
- Strategic bid management
- PPC account settings monitoring (Ex. Geotargeting)
- Campaigns will be managed through client’s Google Ads account (client will retain Admin/owner access of all campaigns created)
- Single account representative
- Up to two personal consultations per month
- Monitoring clicks, conversions and click fraud activity
- Setup and management of rule based bidding
- International PPC campaign management (English only campaigns)
- Setup of 1 Unbounce Landing Page template (optional)
- Website conversion analysis reporting
- Initial banner ad design for display & remarketing
- Quarterly banner ad design for display & remarketing (a total of 4 banner ad sets a year)
- Website conversion analysis implementation
- Social Media PPC Advertising
- Landing page performance testing
- Monthly performance & analysis reporting
- Google Shopping Management
- Weekly Data Calls: Review campaign changes every 7 days
- One time setup
Email Marketing Management Services
- Monthly email content written: Up to 200 Words/400 Words/800 Words
- Content sections/topics included: Up to 2/ 3
- Campaign & target strategy
- Creative theme development
- Copywriting for emails
- Design edits for each email
- Coding of emails
- Website signup implementation
- Split testing subject lines
- Day and time parting (determining which days/times perform best)
- Testing of emails on 24 mail clients
- Distribution of emails
- Database list pruning
- CAN-SPAM Act checkup
- Landing page implementation
- Monthly/Quarterly lead generation reports
- Email metrics real-time login
- Split A/B landing page testing
- List split testing
- Online campaign project management
- Unique image-based email design for every email (Additional Charge)
- Custom Unsubscribe Page – Provide Offer/Incentive for Staying Subscribed (Optional)
- Custom Exit Intent Pop Up to Capture Email Addresses (Optional)
- Initial mobile & desktop optimized template (Fully responsive)
- Additional Emails. Charge per additional Email: Up to 2 Per Month/3-5 Per Month
- Quarterly Send Option – 4 per year (Monthly cost changes to quarterly)
VOICE SEARCH OPTIMIZATION SERVICES
- Search Engine Result Page Analysis
- Featured Snippet Query Research (Keywords)
- Content Creation Up to 400 words
- Implementation of Schema (JSON, Microdata, RDFa)
- Metadata & Date Stamp Optimization
- Image Optimization
- Heading Optimization
- Featured Snippet Testing
- Readability Content Grade (Flesch-Kincaid) Score of 8.0+
- Dedicated Project Manager
Conversion Ratio Optimisation:
Features:
- CRO, project management & reporting time allocation Up to 6 hours every 6 months/ 4 hours per quarter
- A/B tests launched per month (complete testing cycle is 60 days) 1 test every 6 months/1 test per quarter
- Testing duration (A/B tests are typically run of different pages/sections of the site) 30 day setup, 90 day test period/30 day setup, 60 day test period
- ROI & split test reporting Bi-yearly/Quarterly
- Conversion tracking code setup
- Online project management scheduling
- Creative design for A/B testing
- Dedicated CRO expert
- Market research
- Heat maps and click stream analysis
- Conversion strategy
- Conversion best practices documentation
- Static calls to action design
- Lead form setup/modifications
- Navigational modifications
- Multivariate design elements
- Website coding
- Multivariate conversion testing
- USP and headline copywriting
- User testing
- Setup of auto-responders
- Confirmation/Thank You page
- Online customer surveys
- Incoming traffic analysis
- Incoming traffic reporting and recommendations
- Flash/jQuery interactive calls to action
- Conversion path implementation
- Performance test reporting
- Conversion reporting
CRO SERVICES:
- Initial CRO campaign (First month) CRO & UX Assets: 2 CRO or UX Assets/4 CRO or UX Asset/8 CRO or UX Asset
- Monthly Ongoing CRO & UX Assets: 1 CRO or UX Asset/2 CRO or UX Assets/4 CRO or UX Assets
- Dedicated UX project manager
- Monthly user experience reporting
- Online project management scheduling
- Initial Website User Testing Videos – Up to 15 minute video (Q&A + summary of findings for each video): 1 video/2 videos/4 videos
- Initial heatmap and click stream testing and analysis: Up to 4 pages/8 pages/16 pages
- Conversion tracking code setup
- Confirmation/thank you page setup
- Goal Funnels Setup – Initial Analytics + Reporting
- Initial Conversion Audit – What Portions of Site to Test/Optimize for Conversions + Optimization Suggestions
CRO & UX Assets Consist of:
- Use of Google Optimize for A/B testing (Client Google Analytics access is required)
- Raw Heat Map Data Provided
- ROI & split test reporting schedule
- Creative design for A/B testing
- Market research
- Conversion strategy
- Conversion best practices documentation
- Static calls to action design
- Lead form setup/modifications
- Navigational modifications
- Multivariate conversion testing
- USP and headline copywriting
- Setup of auto-responders
- Incoming traffic reporting and recommendations
- Conversion path implementation
- Performance test reporting
- Conversion reporting
- Incoming traffic analysis
- Shopping cart abandonment testing
- Google Ads landing page conversion audit (one-time)
- Landing page creation
